Get Chief Innovator
Delivered To Your Inbox.


cartoon on creativity in the workplace

Five Things the CEO Can Do to Encourage Creativity

IBM led a 2010 survey of 1,500 chief executive officers about businessy things and found that 60 percent of those surveyed cited creativity as the most crucial factor for future success. A similar survey in 2012 stated that "CEOs consistently highlight four personal characteristics most critical for employees’ future success: being collaborative, communicative, creative and flexible."